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Our History And Our Vision

street with trees

Photo by Two Twisted Trees Photography

Our History

Founded in 2005 by Ellen Bylsma, our firm has helped clients across Michigan and now serves clients in over twelve states nationwide. While we prefer face-to-face meetings, technology allows us to maintain strong relationships and deliver dynamic service remotely.

Our Vision

We work with clients who value integrity, follow sound advice, and are committed to pursuing financial confidence. We believe a client’s values shape their financial plan and guide their future. Efficiency is at the core of our service, enabling us to provide dynamic guidance. We also seek to make a positive impact in the community and show appreciation for our clients through meaningful actions. 

Our firm is built on a foundation of client service and education. Our team embraces continuous learning, positive thinking, critical analysis, and mutual respect – consistently prioritizing the needs of our clients.

Check the background of this firm/advisor on FINRA’s BrokerCheck.